How Lent impacts seafood demand, pricing, and supply chains
The seafood market is constantly evolving, driven by shifting consumer demand, supply chain disruptions, and pricing volatility. As we transition from 2024 into 2025, businesses must stay ahead of these changes — especially with Lent on the horizon, bringing one of the most significant seasonal shifts in seafood consumption.
In this exclusive webinar, Urner Barry by Expana and Circana bring together two unique perspectives to help you navigate these critical changes. Expana, a leader in commodity price forecasting and market intelligence, will break down pricing trends, supply chain challenges, and the broader macroeconomic forces shaping the seafood industry. Circana, an expert in consumer behavior and demand trends, will provide insight into how purchasing habits shift during Lent and what businesses can expect from retail, foodservice, and wholesale seafood sales.
What you’ll learn:
- How Lent influences seafood demand across different markets and regions
- Pricing trends and supply chain challenges impacting procurement and sourcing
- Consumer behavior shifts — where and how people are buying seafood during Lent
- Retail vs. foodservice seafood trends — how purchasing channels are evolving
- Expert insights from both market and consumer data perspectives
Meet the panel:
- Angel Rubio – Lead Forecast Analyst, Expana
- Melissa Rodriguez – Principal, Circana
This discussion will provide a data-backed look at the forces shaping the seafood industry, helping businesses make informed decisions during this critical seasonal period. With the increased demand for seafood in Lent, companies must be proactive in sourcing strategies, pricing models, and supply chain planning to stay competitive.
Whether you’re in procurement, retail, foodservice, or seafood distribution, this webinar will equip you with the insights you need to stay ahead of the curve.
Don’t miss this opportunity to hear from leading industry experts and gain a well-rounded perspective on how Lent impacts the seafood market — Watch on-demand here today.
Written by Nick Wood
