Fruit prices today
From orchard to processor, Expana covers the fruit complex with independent price assessments, forecasts and market intelligence across stone fruit, berries, citrus and more. Our coverage spans fresh wholesale markets and individually quick frozen (IQF) processed grades, helping buyers and sellers navigate a naturally seasonal, weather-sensitive market.
Use Expana to track current fruit prices, compare crops and origins, and build a more confident view of future pricing risk.
Fruit price chart
| Date | Price (USD/lb) | MoM % | QoQ % | YoY |
|---|---|---|---|---|
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Unlock our fruit prices and future forecasts.
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| 1.45 | ↑ 1.4% | ↑ 8.2% | — | |
| 1.43 | ↑ 3.6% | ↑ 14.4% | — | |
| 1.38 | ↑ 3.0% | ↑ 10.4% | — | |
| 1.34 | ↑ 7.2% | ↑ 3.1% | — | |
| 1.25 | → 0.0% | ↓ 10.1% | — | |
| 1.25 | ↓ 3.8% | — | — | |
| 1.3 | ↓ 6.5% | — | — | |
| 1.39 | — | — | — | |
Expana: the independent source for fruit pricing and forecasting
Expana provides independent fruit price assessments produced by specialist reporters, grounded in market indications rather than modelled from second-hand data. Our coverage spans peaches, strawberries, blackberries and the wider fruit complex across fresh and frozen grades. Use Expana to benchmark what you pay, understand market direction and plan purchases with more confidence.
Fruit coverage is led by Holly Bianchi, Market Reporter, Fruit & Vegetables. Explore related coverage on our fruits, vegetables and juices, apple prices and strawberry prices pages.
Forecasts across the fruit complex
Expana IQ Forecasts covering stone fruit, berries and more, tailored crop by crop.
Fresh and frozen coverage
Wholesale benchmarks alongside individually quick frozen (IQF) processed grades.
Seasonal and weather tracking
Monitoring the harvest windows and weather events that move fruit prices.
Price history and trend data
Month-on-month, quarter-on-quarter and year-on-year change across key fruits.
Deep regional coverage per crop
Peaches alone span Spain, Mexico, South Africa, France, Hungary, Greece and Germany.
Market commentary
AI-generated commentary explaining what is moving prices, fruit by fruit.
Our fruit intelligence includes:
Fruit price forecast
Fruit prices are shaped by weather, harvest timing and the short shelf life that makes supply hard to smooth. Expana’s fruit forecasts show where prices may move next, crop by crop, not only where the market stands today.
- Forward price projections for peaches, strawberries, blackberries and other key fruits.
- Model-based forecasts tailored to each fruit’s own seasonality and price behaviour.
- Coverage across fresh wholesale markets and frozen (IQF) processed grades.
- Written, AI-generated commentary explaining the drivers behind each forecast.
- Regional coverage spanning Spain, Brazil, South Africa, Turkey and the US.
- Scenario-relevant signals on weather events and harvest size.
- A single view across the fruit complex for procurement planning and budgeting.
Forecast methodology last reviewed: October 2026.
Our fruit forecasting methodology
Expana IQ Forecasts are automated, model-generated price projections built entirely through quantitative methods. We maintain a suite of statistical and machine-learning models and select, for each commodity, the approach that best fits that market’s behaviour.
- Short-term price movements
We track recent price action to capture momentum and near-term direction. - Longer-term directional trend
We identify structural shifts in fruit prices over time, beyond day-to-day noise. - Seasonality
We capture recurring calendar-driven patterns, such as the harvest windows that define each fruit’s season.
Where relevant, additional external drivers with a demonstrated relationship to price behaviour are also incorporated. Every forecast carries written commentary explaining the outlook in plain language.
Looking for full insights on the fruit market? Get a demo today.
Latest fruit news and insights
Analysis created and curated by our fruit experts.
Fruit Market FAQs
What drives fruit prices?
Fruit prices are driven by weather during flowering and ripening, harvest size and timing, and the short shelf life that limits how much supply can be stored or shifted. A poor season in a key origin can move prices quickly.
Why is fruit pricing so seasonal?
Most fruit is harvested in defined windows once or twice a year, so prices follow a seasonal pattern tied to that harvest, with the tightest supply and highest prices typically just before the new crop arrives.
What is an Expana IQ Forecast?
An Expana IQ Forecast is an automated, model-generated price projection built from historical price patterns, including short-term movements, longer-term trend and seasonality. Each forecast comes with AI-generated commentary explaining the outlook.
What fruit does Expana cover?
Expana’s fruit coverage spans stone fruit such as peaches, berries including strawberries and blackberries, and citrus, across both fresh wholesale and frozen (IQF) processed grades.
What factors influence fruit price forecasts?
Key factors include short-term price momentum, the longer-term trend in a fruit’s price history, seasonality tied to its harvest window, and any external drivers with a demonstrated link to its price behaviour.
Essential intelligence for industry professionals
Expana delivers essential intelligence to industry professionals across fruit markets, ensuring business leaders stay informed about the latest prices and industry trends, enabling them to effectively navigate disruptions, manage prices, and deliver value to their customers.