2026 Valentine’s Day Report – Price Index & Trends

Valentine’s Day is a notoriously popular foodservice holiday as restaurants gear up to host couples, families, and the girl-favorite “galantine’s” group for an annual date night out. And while restaurants remain a popular option for many, retailers have managed to grab some of that consumer spending in recent years by offering a more budget-friendly alternative with home-cooked versions of Valentine’s favorites.

Synonymous with chocolate and sweets, strawberries and steak, Valentine’s Day foods are exposed to the same price fluctuations as any other commodity. Whether eating out or cooking at home, Expana takes a closer look at where some of these holiday staples sit at the wholesale level in 2026 in both the US and EU.

Commodities covered:

• Beef
• Lobster
• Potatoes
• Cocoa
• Sugar
• Non-fat dried milk
• Strawberries
• Vanilla